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MLS photo rules lookup

MLS photo rules for ZIP 93035 (Ventura County, CA)

ZIP 93035 is in Ventura County, CA and is covered by CRMLS (California Regional MLS, Los Angeles and SoCal). See the AI image, virtual staging, photo edit and branding rules, with sources and as-of dates.

General information, not legal advice. Always confirm with your MLS.

ZIP 93035: 1 MLS applies

County: Ventura County, CA

  • CRMLS (California Regional MLS, Los Angeles and SoCal)

Printable pre-list checklist: CRMLS (California Regional MLS, Los Angeles and SoCal)

AI images

CRMLS (California Regional MLS, Los Angeles and SoCal)

  • AI-altered images count as Digitally Altered Images (Rule 11.5.2, eff. 2026-01-05, aligned with California AB 723 / BPC 10140.8). AI landscaping images are not permitted in the MLS.As of 2026-07-24 · Source

Virtual staging

CRMLS (California Regional MLS, Los Angeles and SoCal)

  • Label digitally altered or virtually staged photos in the photo description field ('digitally altered', 'virtually staged', 'AI Altered' or similar), and put the original unaltered photo immediately before or after (Rule 11.5.2). CRMLS does not require an on-image watermark.As of 2026-07-24 · Source
  • Virtually removing furniture that will not convey is also digitally altered and needs the label plus the original.As of 2026-07-24 · Source

Photo edits

CRMLS (California Regional MLS, Los Angeles and SoCal)

  • Routine lighting, sharpening, white balance, color, crop and exposure edits are OK if the representation is unchanged.As of 2026-07-24 · Source
  • Do not alter flooring, walls, windows, structure, cabinetry, paint color, hardscape, landscape, facade, fixtures, floor plans, streetlights, utility poles, window views or neighboring properties unless the property will be improved to match by closing (Rules 11.5(c)/12.10).As of 2026-01-05 · Source

Branding

CRMLS (California Regional MLS, Los Angeles and SoCal)

  • Media is limited to visual representations of the property and amenities; staff may remove inappropriate content including written communication (Rule 11.5(a)). Exact wording on agent logos and contact info in the full rules was not read.[verify with your MLS] As of 2026-01-05 · Source